Beskrivelse
INDHOLD: Childhood and youth in Frankfurt am Main. – Move to Switzerland: Historicial background and personal motives. – Pharmacist’s assistant in Vevey 1839-1843. – Merchant, chemist and inventor 1843-1861. – The problem of infant Nutrition. – Personal situation. – Nestlé and the Construction industry 1866-1867. – The Development of infant cereal. – Devolopment of the Nestlé Company. – Financing. – Production of infant cereal. – The people befind the scenes. – The Nestlé brand name and nest symbol. – Advertising af PR. – Development of the Company. – The company is sold. – Epilogue.- Uindbundet. – 141 sider. – Illustreret. – Pænt eksemplar.